Vertigo
Let the surfaces play
6 April. 6 May 2012.
Triennale di Milano
DESIGN
The “vertigo” metaphor in a design exhibition, an installation that enthralls visitors by capturing them in a whirl of tactile and colorful suggestions, oriented towards interior design.
Vertigo. Let the Surfaces Play embraces the productive creativity by Arpa Industriale and Skema, two leading companies in the production of HPL panels and surfaces, which choose the artistic language to present their product range.
“Vertigo” – the spiral structure arising inside Milan’s Triennale and the exhibition main feature – is the graphic sign (imprinted on the floor designed by Skema with HPL Arpa laminate in digital print) becoming a matter sign, a tridimensional stereotype: an iconic element, a vertical labyrinth integrating form and function.
The interplay of discs in HPL Arpa laminate, working as an external coat, invites visitors to explore the spiral inside, where the function of Skema’s sound-absorbent walls is revealed and the true heart of the installation, protected by this peculiar "fossil", is unveiled. It’s Ikaray, an unexpected retail-oriented object, created by the designer Pelikan to inspire architects and designers about the various possibilities for processing, cutting, sectioning and employing the HPL Arpa laminates.
By A Web Design












